ARE YOU READY?
In our world of uncertainty, especially for superintendents, there is one thing we can rely on: it is not a matter of if a crisis will occur, but when. A recent stint as an interim superintendent served as a reminder that the job has a unique set of challenges and adequate preparation is essential.
Mishandling a crisis can be devastating to an organization. On the other hand, adequate planning and preparation can keep students safe, help parents stay calm, keep board members and stakeholders engaged, and ensure the community and media are informed. Crisis communication training is an essential component of this planning and preparation process. We can never be over-prepared!
As a former superintendent, I will never forget the often-occurring phenomena of being in my office on board meeting day, previewing the board agenda, talking with board members, and generally enjoying the process. I would then walk out of my office to the boardroom in the adjacent building and see a row of television news trucks with reporters poised to interview parents, board members, staff, and me! A non-issue had become a media event.
As a superintendent you must anticipate the unexpected and The Akribos Group will be preparing a series of resources to help superintendents prepare for the unexpected. We are confident that we have the expertise to help you and our desire is to share resources specific to your needs and deliver them on your time and terms.
Stay tuned and please know that you have our best wishes for a successful and productive 2023. We are committed to the provision of resources and services to support you in your efforts!